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Ziggy Korona

MBA degree from MIT, PhD degree from Northeastern University. Over eight years of product marketing and product management experience developing both software and hardware products, at established companies and startups. Now working at DriveCam.

Headline: Entrepreneur
Groups: BASES
Interested in: Brainstorming, Finding business partners, Finding cofounders, Finding team mates, Meeting new people, Professional opportunities, Promoting my startups, Recruiting for my startup
Schools: Massachusetts Institute of Technology, Northeastern University

WORK EXPERIENCE

Employer: DriveCam
Position: Senior Product Manager
Time period: September 2007 - August 2008
Description: Managed requirements and delivered Driver Risk Management products, and services, to client base.
• Institutionalized Agile Software Development resulting in shorter and more predictable release cycles
• Delivered a driver identification system that improved key performance results by 200%
• Gathered requirements from customers and internal cross-functional teams using interviews, requirements workshops, surveys, and site visits in order to develop product definitions that were responsive to customer needs, and at the forefront of market trends

Employer: Rain Bird Corporation
Position: Product Manager
Time period: July 2002 - September 2007
Description: Managed the Irrigation Controller product line including product line strategies, new product development, product quality, and marketing programs.
• Successfully launched a major controller product that accounted for over 50% of the commercial controller product line sales during its first year on the market
• Championed product quality projects that resulted in a 40% decrease in the product return rate
• Initiated targeted marketing programs leading to profitable sales growth of the Irrigation Controller product line

Employer: MS2
Position: Product Marketing Manager
Time period: June 2000 - January 2002
Description: Responsible for product positioning, requirements, roadmap, development trade-offs, and launch of Product Lifecycle Automation web-based enterprise software application.
• Led product strategy planning efforts designed from targeted market analysis, customer visits, and internal teams feedback, generating over 500% growth in product sales during the first year
• Orchestrated a successful dynamic product launch resulting in a product adoption by over 40 major corporations

Employer: Compaq/Digital Equipment Corporation
Position: Senior Software Engineer
Time period: July 1996 - September 1998
Description: Directed the development of a network file-sharing product with over $10M in annual product sales.

EDUCATION

University: Massachusetts Institute of Technology
Time period: 1998 - 2000
Degree: MBA

University: Northeastern University
Time period: 1992 - 1996
Degree: Computer Systems Engineering, PhD