Vlad Lodzinski

LP33.tv

LP33.tv

LP33.tv is a video platform for new and unsigned music acts to develop fan communities to promote and sell their recordings.

• Startup type: Company
• Status: Active
• Stage: Beta

Employer:	LP33
Position:	Director, Content
Time period:	July 2007 - Present
Description:	Joined this revolutionary music start-up whilst pre-funded and was instrumental in shaping the offering, and took a lead in launching the site. With specific responsibility for all editorial (Video, audio and other), Vlad has responsibility for all Marketing, Content, Creative and other consumer facing areas. Vlad also runs general operational issues, including those of Artist Relations & Development Depts.

Employer:	Skee Media
Position:	Director
Time period:	October 2006 - November 2007
Description:	Skee Media Consultancy: Interim Management; start-up incubation; Creative & Format Agency. Working in Digital & ‘traditional’ TV Media; strategy, delivery & content. Consult on Central & East Europe media & also act as a Media Commentator. Projects include: platform agnostic/TV entertainment as well as traditional broadcast (inc. formats); web: broadcast, publishing, social networks & music; mobile video; film; live events; business dev.

Employer:	MC3 Global
Position:	Founder & Co-MD
Time period:	August 2004 - August 2006
Description:	Product ‘Play Platinum’ is a global online, web TV and satellite TV based entertainment gaming product with associated retail, accounts and CRM back office. I developed the product; creatively; operationally; budgets and all systems from technical infrastructure & web broadcasting through to marketing strategies, investor documentation & conference presentations etc Created sophisticated BP and successfully raised significant phase 1 funds with Ariadne Capital. Signed multiple distribution agreements (multiple platforms inc. IPTV) and brought it to launch readiness. Originally I launched MC3 as a consultancy with clients inc. Motorola and William Hill.

Employer:	DITG Gaming: The Gaming Channel
Position:	Head of Development & Marketing initially Creative Director
Time period:	January 2004 - August 2004
Description:	A wide ranging role reporting to the MD, involved in all aspects of restructuring, running and growing an expanding gambling interactive business, covering the areas of TV, iTV, eTV, mobile and internet. Responsibilities include: - Development: Interactive applications, web TV, mobile products as well as formatting and reformatting of enhanced TV formats (also delivery and associated logistics). - Business Development: Develop, negotiate and manage on-going partnerships (UK focused). - Run a focused Marketing and Customer Services team (10 people) with an emphasis on direct customer contact (CRM) based on sophisticated data mining of interactive information. DITG Gaming is a division of the UK’s leading independent iTV operator & service provider. The gaming division is the world’s leading gambling TV operator with 2003 revenues of over £60 Million. Channels include Avago, William Hill TV; partners include Turner, Teletext & Endemol.

Employer:	Universal Studios: Sci Fi Channel UK
Position:	Director of Programming
Time period:	September 2003 - December 2003
Description:	Overseeing Film/Programme Acquisitions & Scheduling Teams for the UK & SA Channels. Attend MIP; negotiate with suppliers including major & minor studios; Universal; 20th Century Fox; Troma etc

Employer:	The TV Group (DITG umbrella’d’company)
Position:	General Manager
Time period:	February 2002 - September 2003
Description:	Day-to-day manager of this start up iTV broadcaster & web retail business. Focus was on the launch of an innovative channel on Sky and building a web business. Many of my concepts later widely copied in this iTV sector. Responsibilities included: Creative/Business strategy, BP dev, iTV & web development, commercial deals (Sky), content production and acquisition, staff manager.

Employer:	The Light (Radwan Ltd)
Position:	Founder & MD
Time period:	August 2001 - December 2001
Description:	Created and negotiated all aspects of this planned Premium broadcaster inc: Securing initial funding; BP (with inventive revenue streams) and content strategy. Built multiple strategic partnerships. For the previous 3 months I had worked for RNTV as a Launch Consultant on a similar project.

Employer:	MTV Networks Europe
Position:	Launch Director & Exec. Producer
Time period:	December 2000 - May 2001
Description:	Projects included: - 3 new prospective channel launches, including all aspects (from regulatory, through technical & content) of MTV Israel and other emerging markets. - Creative overhaul of structures & programming for MTV North, inc. interactive formats.

Employer:	UPCtv: Wizja Jeden
Position:	Commissioning Editor/Production Executive
Time period:	March 1999 - October 2000
Description:	Creatively & logistically ran all TV productions in Poland & the UK for the station which became the platform’s best performer. The (re)launch of the channel, increased audience share from1% to 3.5%, whilst shows like my ‘telenovela’ peaked at 6%. Series repeated on terrestrial were always hits. I reported directly to the channel MD, oversaw an in-house tea of 30 and managed productions through a number of companies. Responsibilities included: - Help set up the channel as a stand-alone division, inc. finance, systems, creative, logistics, staff, compliance & in-house production & facilities. All programme briefs and commissioning. - Exec. Producer of all TV production in excess of 140 hours per annum including drama serials, sitcoms, live events, entertainment, factual, factual entertainment, youth, game shows etc. I was also involved in the Feature Film division run by the MD, with a slate of several high profile films. - Ran contract negotiations, inc. long term multi-million dollar co-productions & related other business opportunities including web partnerships. - Being a ‘beacon’ setting western standards and ensuring those permeated through in-house and partner companies. This included my work with the 2 major commercial terrestrials & training. The channel was Poland's Comedy & Entertainment Station, based loosely on Sky One.

Employer:	LWT Entertainment
Position:	Development Producer
Time period:	May 1998 - February 1999
Description:	Reporting to Bob Massie and Nigel Lythgoe, my role was to help LWT develop expertise in youth and multi-channel. Worked on, and pitched a years worth of offers to ITV & others – this included initial work on Popstars, as well as a number of other successes. - Production credits inc. ITV2 Launch, ITV producer MTV Awards 1998, pre-production of two Ch.4 youth docu-soaps & Millennium Events.

Employer:	Atomic TV (Poland)
Position:	Director of Programming/Production initially Creative Director
Time period:	February 1997 - February 1998
Description:	‘Hard’ launched the station, moving from a weekly programming block to a full blown 24 hr channel. I took Atomic from 7th to 2nd in the Polish cable music market, just behind MTV. Direct report to MD. Responsibilities included: - Strategy; programming, music; branding & marketing (on/off air), future business & creative direction. - Control of; content, schedule, commissions, in-house production team (35) & branding - Created; Business structures, department structures, western working methods & training programmes - Separately I also worked for Atomic shareholders on numerous occasions, including on the BP, and the productions for, a start-up terrestrial station in Romania. Atomic TV was a music & youth entertainment station founded by Bob Geldof & US entrepreneurs, in conjunction with Planet 24. The channel was later bought by Viacom & re-branded as MTV Polska.

Employer:	MTV Networks Europe
Position:	Senior Producer /Director
Time period:	December 1995 - November 1997
Description:	As one of the most experienced members of production I worked on the strategically important regionalisation of MTV Europe Channels & Production through the use of modern technology. I also developed a raft of strategically important new shows and formats.

Employer:	MTV Networks Europe
Position:	Producer /Director (Pan-European)
Time period:	December 1992 - December 1995
Description:	Series Editor, Producer, Live Producer, Live Studio Director, Live Music Director, Comedy Producer & Director, Comedy Sketch writer, Development Producer, Line Producer. Events include Olympics, all major rock, sports & entertainment festivals, MIR station link up, Cannes Film Festival & Film Specials.

Employer:	MTV Networks Europe
Position:	Junior, Researcher, Associate Producer
Time period:	December 1989 - December 1992
Description:	Started my career on MTV’s movie coverage including reviewing, interviewing, co-marketing and Cannes Festival

Hobbies:

Interests include film, media, technology, music, travel, culture, , gym & snowboarding