Tom Adeyoola

Employer:	Metail Limited (3D online body and clothing digitization)
Position:	CEO & Founder
Time period:	January 2008 - Present
Description:	• Raised seed funding and in prototype phase of new technology start-up

Employer:	The Young Foundation, Inspired Gaming Group
Position:	Business Consultant (Business strategy specialist in new media)
Time period:	February 2005 - Present
Description:	Nov ‘08 – Present The Young Foundation (Philanthropic organisation focused on social innovation) • Commercial, strategy and technology advice along with project management support to take SupportMyParent.com initiative from concept to launch; a social support network website for people with aging parents in need of care. Feb ‘05 – May ‘08 Inspired Gaming Group (Server Based Gaming) • Consultant on innovation of cutting edge optical recognition technology for live gaming software. Mediator across two suppliers, internal development and product management to ensure delivery to initial requirements.

Employer:	Inspired Gaming Group
Position:	Various positions
Time period:	February 2005 - January 2008
Description:	Sep ‘06 – Jan ‘08 Head of Gaming (Promotion): Responsibilities: • Accountable for development and maintenance of 40% of software and product portfolio including the 2 largest supplier relationships • Day-to-day direct manager of team of 7, with overall responsibility for 30 concurrent development projects requiring indirect management of resources across, development, operations, product support and maintenance • Product development strategy and full product life cycle from concept stage • Global corporate strategy in conjunction with CEO and Sales Directors • Client facing for product reviews and business development and company representative on industry and legislative committees Accomplishments: • Restructured team of 7 product managers and business analysts to produce a more productive and satisfied business unit, setting new standards for process and delivery • Pioneered the business case to requirements gathering process through to project management and delivery project life-cycle, which was then rolled out across other divisions • Achieved 80% ontime completion rate for over 75 projects managed in 2007 • Established and maintained Inspired’s reputation for market leading product against larger competitors through focus on delivery and innovation Nov ‘05 - Sep ‘06 Business Manager (Promotion): • P&L responsibility for new operational division, with a target to provide 40% of company gross profits in 2006 from a standing start • Developed and instituted the processes required to take the new product software from trial to scalability for sale to UK and International operators within 4 months. Feb ‘05 - Nov ‘05 Strategy Analyst: • Hired to apply new media business models to mature gaming market • Developed, designed and successfully implemented the strategy for a new broadband networked software Platform securing a major supplier deal • Delivery of 100 page client roadmap detailing process, systems, product and organizational change required to achieve company goals • Managed the development of the underlying software platform, content suite, operational procedures and hardware design from the ground up

Employer:	Filmbank Distributors Ltd (JV Company owned by WarnerBros and Sony, and managed by WarnerBros)
Position:	Senior Analyst for non-theatrical film distributor
Time period:	September 2003 - January 2005
Description:	• Instituted new processes to greatly reduce the turnover time for monthly revenue reporting and ongoing forecasting • Developed the pricing structure and financial business plan for the launch of the new Public Video Screening License scheme rolled out in April 2004 • Generated a new and consistent pricing strategy for the Hotelvision division in conjunction with the Director of Sales and Marketing • Designed and implemented the end-to-end solution for the new online client film ordering, shopping cart and film rights management system

Employer:	EDF Energy
Position:	Performance Measurement Analyst (Temporary role)
Time period:	June 2003 - September 2003
Description:	• Redesigned performance reports for divisional functions to report into Senior Corporate Management • Evaluated potential new automated performance measurement systems and delivered a final report with recommendations on future policy

Employer:	Marquis Jet Partners Europe Ltd (acquired by NetJets)
Position:	Vice President of Strategy for private jet company
Time period:	February 2002 - March 2003
Description:	• Created the sales budget for 2003 based on complex historical and economic modeling, which represented €24M in gross revenue • Developed the operational budget for 2003 in conjunction with the COO • Realigned the sales strategy introducing a new ‘Agent’ distribution channel • Devised the financial business case, as part of a four-person team, for a ‘turbo-prop’ fractional standalone business

Employer:	Hutchison 3G UK (brand name ‘3’)
Position:	Financial Analyst for UK 3G mobile operator
Time period:	March 2001 - February 2002
Description:	• Developed the financial evaluation models for the England Cricket and Rugby Rights as well as the Scottish Football Rights for H3G’s bidding strategy • Developed the ongoing model for determining the pricing structure, usage patterns and value to H3G of the English Football Premier League Rights, purchased for the seasons 2001/2, 2002/3, 2003/4. • Part of the four-man core team that procured the strategic Search technology partner for the £2M + contract to provide the Global H3G search product • Also developed financial business cases for News and Horoscopes channels

Employer:	Sportal Limited
Position:	Commercial Analyst for leading Sports New Media Company
Time period:	March 2000 - March 2001

Employer:	ZS Associates
Position:	Business Analyst for Sales & Marketing Strategy Consultancy
Time period:	April 1999 - March 2000

Employer:	Citibank
Position:	(Temp role) euro interest harmonization project for Cash Management
Time period:	September 1998 - February 1999

Employer:	Citibank, Morgan Stanley
Position:	Work experience
Time period:	January 1994 - December 1997
Description:	Citibank (1997): Summer internship; Morgan Stanley (1994): work experience

University:	University of Cambridge
Time period:	1995 - 1998
Degree:	Economics, MA

Hobbies:

New media: Expert for DCMS Convergence Think Tank on future of media 2008 Politics: Worked for my local MP during the 2005 general election campaign Music: Managed the jazz, funk and hip-hop band, Bussetti, achieving several single releases, great critical acclaim and festival tours, even opening the Big Chill festival Sport: Play football regularly and generally like to keep fit Social: Old Pauline Social Committee 2009 for the 500th Anniversary events this year Other: Avid cinema-goer and enjoy travelling and socializing