Thomas Cummings
Mathematics, Operational Research, Statistics & Economics graduate from University of Warwick, currently pursuing MBA at IESE Business School, Spain.
| Headline: | Educator |
| Skills: | English, Languages, Spanish |
| Groups: | IESE Center for Entrepreneurship (CEFIE ) |
| Interested in: | Helping members of my groups, Meeting new people, Mentoring, Offering Expertise, Professional opportunities |
| Schools: | University of Warwick |
WORK EXPERIENCE
| Employer: | Betfair |
| Position: | Games Insight Manager |
| Time period: | December 2007 - November 2008 |
| Description: | • Led a newly formulated team, organised team processes and developed a cohesive, long-term strategy across entire games unit
• Directed a project team analysing web traffic and customer behaviour establishing many process improvements and contributing to research of new analytics tools • Presented a synthesis of insight driven change to Director level to increase internal profile of team • Developed a behavioural segmentation strategy to improve customer understanding which increased marketing response rates by over 50% |
| Employer: | Betfair |
| Position: | Senior Insight Analyst |
| Time period: | December 2006 - December 2007 |
| Description: | • Collaborated with European regional managers to devise a portfolio of international customer profiles leading to highly tailored and more effective promotional plans
• Built a series of propensity models increasing cross-sell to casino and poker from sports bettors by 30% and reducing churn rates from current customer base by 8% • Analysed risky customers based on playing behaviour, saving £100k+ over first week and subsequently designed an alerts system to reduce exposure to fraud • Evaluated impact of multiple new products and delivered strategic proposals to product directors • Initiated a competitor review to understand the key differences in product, positioning and comms which was used to influence strategic planning • Introduced a statistical monitoring system used to identify extraordinary patterns of performance which allowed faster recognition of operational changes |
| Employer: | Lloyds TSB Insurance |
| Position: | Senior Management Information (MI) Analyst |
| Time period: | December 2005 - November 2006 |
| Description: | • Created complex sales models providing multi-channel forecasts to senior management
• Acted as team liaison to other internal departments, strengthening relationships and maintaining service during a period of intense pressure |
| Employer: | Lloyds TSB Insurance |
| Position: | Acting MI Manager |
| Time period: | December 2004 - November 2005 |
| Description: | • Co-ordinated delivery of management information reporting and analysis for the business and managed a team of three analysts
• Facilitated delivery of data and insight to evaluate performance on £7m TV and print campaigns • Participated in employee forums, gathering and presenting feedback directly to senior management |
| Employer: | Lloyds TSB Insurance |
| Position: | MI & Customer Data Executive |
| Time period: | December 2003 - December 2004 |
| Description: | • Optimised call centre operational planning by creating simulation models which improved
operational efficiency by over 10% • Consolidated reporting into user-driven front-end information tools saving 25% of team resources • Wrote programs to produce mailing lists of over 1m prospects from internal and external data |
| Employer: | Lloyds TSB Insurance |
| Position: | MI & Customer Data Officer |
| Time period: | December 2002 - December 2003 |
| Description: | • Designed and constructed an agent-to-management reporting and targeting system delivering over 300 automated daily reports
• Handled a review of all internal reporting, reducing regular workload from 14 to 4 days per month • Produced regular management reports and provided support for ad-hoc queries and analysis |
EDUCATION
| University: | University of Warwick |
| Time period: | 1999 - 2003 |
| Degree: | MORSE (Mathematics, Operational Research, Statistics & Economics), BSc |
INFORMATION
| Hobbies: | Music, table tennis, literature and travel (between July 06 and April 07, I travelled through 4 continents) |
| Clubs: | High Tech, Entrepreneurs, International Politics and Economics Club, Doing Good & Doing Well Conference |
Thomas is Following (2)
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SoundCloud
SoundCloud is an online audio platform catering to music professionals enabling them to collaborate, promote distribute their music
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Sonico
The fastest growing social network in Latin America. Focusing on security and privacy, its users can connect with real life friends, relatives and colleagues // La red social mas popular en America Latina, conectamos a amigos, familia y colegas.
Thomas' Contacts (4)
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Gaby Kaminsky
Pursuing MBA from IESE Business School, MA in Diplomacy from Tel Aviv University (2007), BA in Political Science from Tel Aviv University (2005), Consultant and Head of Business Development at Nest Consulting (2007-2008), Business Development Intern at Bo
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Naresh Tanna
Biomedical Engineering / Political Science graduate from Rutgers School of Engineering, currently pursuing MBA at IESE Business School, Spain. Last worked at Clarkston Consulting as Senior Consultant.
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Paul Harvin
BSc and MSc in Electrical and Computer Engineering from Carnegie Mellon University, currently pursuing MBA at IESE Business School, Spain.