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Simon Campbell

International Business Management graduate from University of Newcastle upon Tyne. Currently working as CEO/Managing Director at ViaPost Ltd.

Headline: Entrepreneur
Skills: Business, English, Entrepreneurship, French, Investment, Languages, Leadership, Management, Marketing, Negotiation, Public speaking, Sales, Spanish
Interested in: Brainstorming, Finding business partners, Finding cofounders, Finding team mates, Meeting new people, Professional opportunities, Promoting my startups, Recruiting for my startup
Schools: University of Newcastle-upon-Tyne

WORK EXPERIENCE

Employer: ViaPost Ltd
Position: CEO/Managing Director
Time period: March 2007 - Present
Description: ViaPost is an exciting new entrant into the UK Postal Sector, based upon the concept of POIP (Post Over IP) enabling small and large companies to send their physical post directly from a PC to a dedicated print facility near to the destination. It is a cheaper, faster and greener alternative to Royal Mail, TNT and other traditional players in the sector. As CEO, my responsibilities are to create and drive strategy for the business, build the management team, raise finance and bring the company to launch in Summer 2008.
• Successfully raised two rounds of funding (during the “credit crunch”), the second at a company valuation of £5M
• Taken the company from business plan to full launch in 15 months with c£1M funding and on track for break even Sep 09 and to beat the business model that will show revenues in year 3 of £75M+; developed close relationships with Microsoft (launched as strategic partner by Steve Ballmer in November 07) and Publicis; built unique software system and a protected UK infrastructure for the business – now developing an international model; gained PR in all broadsheets, Channel 4 news, radio 2 and 4 and positioned ViaPost as the household name for Hybrid Mail in the UK
• Created and now implementing aggressive roadmap for the business to become a market leading communications company.

Employer: Conexia Publishing Ltd – London
Position: Founder and Managing Director
Time period: October 2005 - Present
Description: Conexia Publishing was set up to purchase an undervalued title “International Trade Today” and its associated trademarks. Entering its 70th year in 2007, the trade title was purchased from Impromptu Publishing having been underperforming as a result of a misdirected strategy. A sales team has been set up in Spain, calling back to the UK with significant cost savings, and a new strategy based around increasing circulation and bringing on key sector partners. Plans for 2007 include the launch of an online version of the magazine, an International Trade Awards programme and an International Trade Portal.
Key achievements include:
- Strategic alliance with Parcelforce, doubling circulation to just over 20,000 and eliminating distribution costs. Introduction of Spanish based sales team and introduction of general manager
- Tying RBS as founding sponsors into the International Trade Awards for 2007 – also negotiating partnership deals with UKTI, Barclays, HSBC, BCC, HRS, MaxJet, Dunn & Bradstreet and others
- Sucessful and profitable exit (private sale) in 2008.

Employer: Various companies, London/Barcelona
Position: Founder
Time period: December 2002 - November 2007
Description: - Conexia Multimedia Ltd & S.L. (January 2003 - 2007): In both the UK and Spain, Conexia built a strong name for innovative software development. The BBC is the most recent in a list of distinguished clients that also include the DTI, La Caixa bank, Youth Sports Trust, British Telecom and Renault.
- Stadia Marketing S.L. (“Stadia Europe” - January 2003 – September 2006): Co-founded with Ben Caulfield. A media owner, conceptualised and based upon seat back advertising, primarily in the sports arena. Stadia is now well established in Spain, working with the top first division clubs and blue chip sponsors. Break-even was achieved in 2005 and a majority stake was sold in the business in 2006.
- Conexia Publishing Ltd – “International Trade Today” (November 2005 – August 2008): Based in the UK, International Trade Today (ITT) is entering its 70th year and is recognised as the leading independent publication in the sector. Recent profitable exit.
- HK2L Ltd (Jan 2007 – present): HK2L was set up to exploit a niche in the tailor made suit market in the UK, complimented with a private members club. The business was established, developed revenues and proof of concept within 3 months, a management team put in place and investment secured.

Employer: Conexia Multimedia S.L. and Conexia Multimedia Ltd – Spain and UK Markets, based in Barcelona
Position: Fouder and Managing Director
Time period: December 2002 - November 2007
Description: Conexia Multimedia is an innovative software development company, based in Barcelona with commercial operations in both Spain and the UK. The company has become recognised in both markets as an excellent deliverer of custom web applications from concept to delivery. The company reached monthly operating profits during 2006 and grew to have a turnover of over €1M in 2007.
Key achievements include:
- Building a dedicated and inspired technical and management team of 20 people
- Establishing from cold and growing a strong client portfolio, including the BBC, the DTI, QCA, and pfeg in the UK, and IFEMA, La Caixa Group, Endesa, Renfe and FGC in Spain

Employer: Stadia Marketing S.L.
Position: Founder
Time period: December 2002 - August 2006
Description: Stadia is the “Owner of seat back advertising”. Personally conceptualised and created the initial product in the UK, then separated the business units and developed the Spanish market. With just 30.000 euros, the company was established in the Barcelona, R&D undertaken, trial games with Real Madrid and Valencia FC. In the past two years, 16 further games were completed and the business consolidated in Spain.
Key achievements include:
- Established relationships with Managing Directors of LFP, all Primera Liga football clubs, incuding Real Madrid, FC Barcelona, Valencia, Real Sociedad and Deportivo La Coruña.
- Attracted key clients in the Spanish market as advertisers, including: Marca, Rexona, Gillette, Caprabo, Springfield, Canal +, Fadesa and many more.
- Established an average profit per game of € 6,000-10,000
- Sold majority share (retaining 35%) in August 2006 and appointed Publimedia as Stadia’s exclusive sales agents with a sales target of €2M for the 2006-07 season.

Employer: Willett Iberia, S.A. Barcelona
Position: Marketing Manager, Spain (reporting to the Iberia Managing Director and the Group Marketing Director)
Time period: August 1997 - June 1998
Description: Willett Iberia was the Spanish office for Willett International Ltd, a large British manufacturer of coding and labelling machinery, present in over 80 counrties worldwide. Global headquarters were in Corby, UK. Willett has recently been bought by Videojet (part of General Electric). I was hired to establish marketing in Spain and to coordinate with the European Marketing Initiative.

EDUCATION

University: University of Newcastle-upon-Tyne
Degree: International Business Management , BA

INFORMATION

Sports: Sport – Rugby, Football, Tennis, Paddle, Squash and Golf
Clubs: Selected as member of Courvoisier The Future 500 (Nov 2008)
Member of The Supper Club for Entrepreneurs
Member of the Evalueserve Circle of Experts

Simon's Startups (1)

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  • ViaPost

    ViaPost is an alternative mail service that allows you to send physical post direct from your PC.

Simon is Following (2)

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  • Shutl

    Shutl brings delivery up to speed by letting shoppers get what they want, when they want it. Choose to receive online/in-store purchases within 90 minutes ("Shutl Now") or within a 1 hour delivery window of your choice ('Shutl Later").

  • Huddle

    Huddle makes it easy to manage projects, files and people in the cloud.

Simon's Contacts (9)

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  • Sean Gourley

    CTO & co-founder of Quid. Building the next generation intelligence platform.

  • Tom Allason

    London based serial entrepreneur: Founder & CEO Shutl + eCourier.co.uk. Passionate about using technology to disrupt markets.

  • Jay Bregman

    Founder & CTO, eCourier.co.uk