Richard Basile

Our integrated approach is changing the way local businesses are approaching their clientele. Internet Marketing is not just adding a website on the Internet – it is doing business a totally different way. If you’re in need of generating new business, new patients, more leads, or additional contracts – we can create a local online business model that to improve your bottom line

Services Offered:

 Core Websites
 Squeeze or Landing Pages
 Keyword / SEO of websites
 Google Business Listings
 Website Analytics
 Social Media
 Blogs
 Video – SEO Submission
 Article Writing
 Email and Lead Management
 PPC and Paid Traffic Management
 Webinars
 Host advertising – Banner, CPM
 Affiliate Marketing
 Product Launches
 Continuity / Memberships sites
 Mobile Marketing
Specialties

Internet Marketing
Real Estate - C&I (Commercial and Investing)
Small Business Owner and Marketing

Employer:	eClick Business Management
Position:	Director of Sales
Time period:	January 2010 - January 2011
Description:	eClick Business Marketing is a leader in local online advertising and product promotion. We offer a comprehensive strategy for small and mid-size companies to attract new business online. Our integrated approach is changing the way local businesses are approaching their clientele

Employer:	Comprehensive HR
Position:	General Manager
Time period:	June 2005 - June 2010
Description:	Family business that promoted Human Resource services (Employee Benefits, Safety Training and General HR Administration) to small and mid-size companies. * Responsible for the Sales and Marketing Strategy * generated year over year revenue growth of 25% over the last four years reaching gross sales of $3.5 Million * Implemented new product lines to increase revenue with existing accounts * Expanded into new markets: Safety Training, Drug Testing, COBRA. * Learned and instituted Internet marketing techniques: SEO, PPC, Blogs * Expanded sales into Affiliates and Representative channels * Oversee the General Management of Support Functions * Manage and Negotiated sale of Assets to Fortune 500 company on NYSE * Designed computer database and tracking systems to meet HIPPA compliance * Financial reporting including monthly recording keeping

Employer:	Eastman Kodak Company
Position:	National Sales Manager
Time period:	January 2002 - June 2005
Description:	Sold laser base equipment to Bio-Medical, Research and Pharmaceutical companies. * Learned new field of Biological Fluorescent and started producing revenue in one month * Sold instrumentation that imaged gels, blots and animals * Top Salesman of new Animal Imaging Equipment ($50K) in 2005 * Demonstrated, installed and trained lab personnel on equipment National Sales Manager: Kodak Optical Products manufactures lenses for various market segments: consumer, commercial, military, medical and telecom. * Responsible for external OEM accounts in the North American market * Recruiter, trained and manage national representatives and distributors * Increased external sales from $3 to $5 million in two years * Expanded into new markets: military, automotive and cam-phones * Developed inside sales system to qualify leads and opportunities

Employer:	Wave Splitter
Position:	Regional Manager
Time period:	January 2001 - January 2002
Description:	Start-up company promoting fiber optic related solutions to the DWDM market segment. * Product offerings includes: couplers/WDM, pump combiners, interleavers, planer lightguide circuits (AWG), transponders and transceivers * Account Manager for Tier 1 accounts: Lucent Technologies, Agere Systems and Tycom * Grew uncovered region to 19% of total company revenue for the year

Employer:	Alcoa Fujikura Ltd
Position:	Director Northeast Sales
Time period:	October 1994 - January 2001
Description:	AFL manufactures fiber optic components, specialty cable assemblies, cable, splicers and test equipment for the outside plant and OEM markets. * Started as Account Manager for Verizon OSP, responsible for capital equipment sales; Advanced to Regional Manager to all product Lines; Became Director of Northeast Sales for all industries and product lines; Promoted to Key Account Manager of Agere with direct responsibility for $45 million * Northeast Director for the OFS Division selling to the OEM, Telco, CATV and Datacom market segments - responsible for $80 million in annual sales at peak * Group leader of the New Business Team in the Photonics Business Unit - responsible for 95% of revenue for the newly formed Photonics Division * Direct account responsibility included: Verizon, Motorola and Agere * Managed and hired four direct reporting salespeople, several rep agencies and distributors to sell AFL product in target markets * Product line included capital equipment sales of instrumentation

Employer:	Leeds and Northrup
Position:	Regional Manager
Time period:	May 1990 - October 1994
Description:	After earning my Bachelor’s Degree, I joined the Microtrac Division of Leeds and Northrup Company as an Application Sales Engineer. * Sold scientific instrumentation (particle size and surface area) to various markets: pharmaceuticals, bio-techs, chemical, industrial and academia * Promoted to Territorial Manager within six months * Promoted to Regional Manager of the Northeast Territory in two years * Successful at regaining lost sales and continual growth each year

Employer:	Philadelphia Insulated Wire
Position:	Fiber Optic Technician
Time period:	May 1986 - September 1988
Description:	After earning my Associate’s Degree In Fiber Optics, I joined the cable manufacturer looking to get into fiber optic cabling. Responsible for all incoming and outgoing tests on the fiber cable * Learned Extrusion Process and ran cable line for the first twelve months of start -up * Supervised Extruder Operator * Work with Engineering and Sales personnel on new product design

University:	Rowan University
Degree:	BS Marketing, BSc

University:

Rutgers University - Camden

Sports:

SOCCER