Nick Drake
Marketing analyst specializing in large scale datamining and predictive modeling
| Headline: | Entrepreneur |
| Work status: | Employed Full-Time |
| Website: | http://www.linkedin.com/in/nkdrk |
| Skills: | SQL |
| Location: | NY, NY |
| Interested in: | Brainstorming, Consulting opportunities, Employment opportunities, Finding business partners, Finding cofounders, Finding engineers, Finding team mates, Joining a startup, Meeting new people, Offering Expertise, Professional opportunities, Starting a company |
| Tags: | AI, analysis, collective intelligence, data, data portability, data-mining, information visualization, Machine Learning, mashup, predictive modeling |
| Schools: | Albion College, University of Michigan System - Ann Arbor |
WORK EXPERIENCE
| Employer: | DatranMedia Inc. |
| Position: | Senior Analyst |
| Time period: | August 2004 - June 2008 |
| Description: | Informed and directed email marketing strategy through testing and analysis. Produced key customer insights via analysis of online transactional data covering more than 100 million customers. Worked across departments to identify data needs, provide adhoc analytic support, workflow tools, and reports.
- Reporting Create performance metrics. Design and build interactive web-based reports. Define statistical methods to identify outliers for alert generation. Engineer financial projection methods. Create and organize wiki to share results of testing and analytics for access across organization. - Analytics Develop scoring methods, customer segmentation strategy focusing on behavioral, contextual, and demographic data. Extract and summarize information from very large transactional databases. Assess value of outside vendor data appends. Perform data quality checks. Design and run experiments. - Project and Process Management Develop workflow processes and operational tools. Supervise assistant analysts. Perform periodic interviews of team members. Identify inefficiencies and opportunities for growth. - Software Design Consult with software developers on statistical issues. Devise automated testing methodology. Formulate integration of new datapoints into system calculations. Create specifications and screen mockups for customer facing website EO.com. |
| Employer: | Employment Research Corporation LLC |
| Position: | Research Associate |
| Time period: | January 2003 - December 2004 |
| Description: | Provided custom research and analytics for clients focusing on employment issues, including reduction in force analysis, loss valuation, labor market assessments.
- Research Reviewed case history. Performed online research using public and governmental data sources. - Analytics Cleaned and prepared datasets for use. Created databases from physical records utilizing OCR processing. Devised and implemented analysis for clients based on legal precedent. - Client Management Gathered requirements. Summarized results in presentations and reports for use in legal proceedings. |
| Employer: | The University of Michigan |
| Position: | Graduate Student Instructor |
| Time period: | January 2002 - December 2003 |
| Description: | Instructed two lab sections of SPSS focused statistics class per semester. |
EDUCATION
| University: | Albion College |
| Time period: | 1998 - 2002 |
| Degree: | Mathematics/Economics, BA |
| University: | University of Michigan System - Ann Arbor |
| Degree: | Applied Statistics, MA |
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