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mit sharma

Management Studies post graduate from Mumbai University. Currently working at Pantaloon Retail (India) Limited as Manager Marketing.

Headline: Service Provider
Work status: Employed Full-Time
Industries: Entertainment, Food and Drink, Lifestyle, Real Estate, Retail
Skills: Business, English, Event planning, Languages, Leadership, Management, Marketing, Negotiation, Public Relations, Recruitment, Retail, Sales
Location: Mumbai
Groups: DREAM IT WIN IT! $25K Student Business Plan Competition, iDeas @ Megabucks '09, Seedcamp
Interested in: Brainstorming, Consulting opportunities, Employment opportunities, Finding business partners, Finding cofounders, Finding experts, Finding mentors, Finding team mates, Growing my group, Internships, Joining a startup, Learning about entrepreneurship, Meeting new people, Offering Expertise, Participating in a competition, Partnering with other groups, Professional opportunities, Promoting my startups, Raising money, Receiving feedback, Sharing my projects, Starting a company

FULL BIO

Over 2 years of experience in sales, marketing and business development activities. Last designated as Manager Marketing with Pantaloon Retail (India) Limited In Marketing Department. Marketing, Advertising and Branding of a products and Business Development are the key roles handled by myself. Responsible for marketing by ways of conceptualizing, developing and implementing marketing strategies to reinforce the brand through various ATL and BTL activities.

WORK EXPERIENCE

Employer: Pantaloon Retail (India) Limited
Position: Assistant Manager Marketing
Time period: December 2006 - Present
Description: Pantaloon Retail (India) Limited is India’s leading retailer with a turnover of Rs. 30,000 crore for the financial year ended June 2006. The company has a retail presence across various segments including food, fashion and footwear, home solutions and consumer electronics, books and music, wellness and beauty, general merchandise, telecom and IT, E-tailing, leisure and entertainment and financial products and services. Location: - MUMBAI

KRA’s
• Branding: Strategizing, developing and implementing Brand building activities keeping in tune with the Organization's Vision & Mission.
• Events: Responsible for conceptualizing and implementing innovative launch plan for Mumbai malls and upcoming malls.
• Leasing: Responsible for leasing the space after the handover from project team.
• Marcom annual plan: Preparing the annual Marketing & Communication plan for the Pantaloon Malls in Mumbai viz. Orchid City Centre and Milan Mall.
• Recommendation & evaluation of the plan.
• Marcom plan tie-up and alliances.
• Developing and implementing Marketing strategies to create the awareness of the Pantaloon Malls in Mumbai through various ATL and BTL activities.
• In-mall branding & VM: Conceptualise strategies for maintaining a harmonious customer
Shopping experience by implementing innovative signage’s for stores. Co-ordinate
With the brands for mood boards, leasing out brand space, etc. Develop innovative strategies
For window displays, merchandise display, etc.
• Liaison with vendors to get the product right.
• Undergoing preliminary area master-survey with respect to market potential, competition mapping, customer profile analysis, strategic business requirements etc.

Employer: Axis Bank Ltd
Position: Relationship Manager – Priority Banking
Time period: May 2006 - December 2006
Description: Job profile
- Acquiring & enrolling new customers for Priority Banking
- Interacting with the existing Priority Customers & Deepening the relationship
- Coordinating with the Priority Banking Team for organising various Lifestyle events
- Providing Financial Advisory Services to HNI customers
- Cross selling of Personal Investment Products viz: Mutual Funds, General Insurance & Retail Loans

INFORMATION

Sports: Participated in cricket at district level
Hobbies: Participated in inter collegiate brand quiz, dance competitions and fashion shows
Memberships: Member of Marketing Forum- Chetana’s Institute of Management & Research

mit is Following (4)

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  • PROMO Marketing

    PROMO Marketing - Marketing for the masses

  • CaféMia

    CaféMia is an innovative retail gelato concept with a highly scaleable franchise model that has been developed over the last 5 years.

  • 5th Season

    Don't throw your old clothes away! Give them to us! We will provide your old rags a "5th Season" by transforming them into handcrafted bags! We can help you reduce waste while inspiring to reuse & recycle creatively.

  • Treasure Retail

    Treasure Retail is a diversified Retail Company based in Nigeria. The company was founded in April 2008, and concentrates primarily on: retail, distribution, consumer goods, and general merchandise.

mit's Contacts (2)

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  • Swaty Gupta

    Indian, 19, majoring in Biotechnology at IIT Kharagpur. Manager, Entrepreneurship Cell. Enthusiastic about Clean Technology

  • tony clemenger

    Hands-on, solutions-focused senior executive with a career demonstrating expertise and outstanding performance in marketing, advertising, consulting and academia.