Krystel Ariel
American, 24, masters degree from Stanford, six years of marketing/sales experience, really interested in tech.
| Headline: | Startup Member |
| Industries: | Education, Entertainment, Information Technology, Internet, Media |
| Skills: | Design, English, Languages, Sales, Viral marketing |
| Groups: | BASES |
| Interested in: | Brainstorming, Finding team mates, Learning about entrepreneurship, Meeting new people, Professional opportunities, Promoting my startups |
| Schools: | Brandeis University, Stanford University |
FULL BIO
American, 24, masters degree from Stanford, six years of marketing/sales experience, really interested in tech.
WORK EXPERIENCE
| Employer: | New Valmar (Luvn'care European Subsidiary) |
| Position: | Marketing Summer Intern |
| Time period: | January 2004 - December 2005 |
| Description: | Marketing Skills
• Researched, planned, and developed marketing icon system from scratch which is used on most packaging and advertising materials sold in world-wide (This icon system I produces raised Nûby’s EZ grip cup sales to 14 million units last year at Wal-Mart alone and is the best-selling item in their entire infant section.) • Managed a team to create the company’s product catalogue. • Translated from English to French, packaging texts and advertising campaigns. • Evaluated feedback from retailers and distributors to ensure satisfaction with product advertising. |
| Employer: | Luvn'care/ Nuby (Market Leader Worldwide in Infant Feeding Products) |
| Position: | Account Manager |
| Time period: | January 2000 - December 2006 |
| Description: | Sales & Teamwork Skills
• Managed the marketing team that built the booths and decided the placement of products and advertising. • Conducted interviews with the media and managed Nûby’s media outreach strategies at tradeshows. • Assisted the President of International sales in his presentations to senior buyers & merchandisers from leading retailers including Wal-Mart International, Toys R Us International, Carrefour/Europe, Leclerc/France, Tesco/UK, Metro/Germany Coop/Italy and Auchan/Europe, as well as distributors from six continents. • Continually surveyed the competition to develop more proactive corporate strategy. • Was the point-person for major European distributors as well as conducted support for all the accounts. |
| Employer: | Meltwater News |
| Position: | Sales Manager |
| Time period: | December 2007 |
| Description: | • Generated own leads, cold called potential clients, showcased technical features of product, closed over the phone, sold a monthly quota of 20k, fullfilled customer support duties, as well as lead my team.
• Signed on clients such as Panasonics Avionics, Globe International Ltd., Kenyon College, BioFilm, Synagro Technologies, and Chabad (experienced in creating value propositions for every industry imaginable). • Management: recruited potential sales consultants, trained new hires on sales methodology, managed pipes, and forecasted. |
EDUCATION
| University: | Stanford University |
| Time period: | 2007 |
| Degree: | Masters in French and Italian Literature |
| University: | Brandeis University |
| Time period: | 2006 |
| Degree: | French Literature and History , BA |
INFORMATION
| Hobbies: | Traveling, cool technology, building lasting relationships with clients and coworkers, as well as arguing about Rousseau’s political anthropology. |
Krystel's Startups (2)
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Baynote
Baynote Recommendations and Social Search automatically display the best content and products to website visitors.
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Tealeaf
Tealeaf is a Customer Experience Management (CEM) software company known for its CX line of products and solutions that capture customers website interactions from the individual users point of view
Krystel's Contacts (5)
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Kirill Makharinsky
Ostrovok.ru, Quid, YouNoodle, Slide. focused on data, product, marketing.
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Dan Kaplan
Writer and Business Analyst Consultant for YouNoodle, seen around town plying his wit and analytic tendencies on unsuspecting bystanders. Unarmed, but possibly dangerous.
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Mike Ihbe
Computer Science graduate from University of Michigan. Software engineering experience at Amazon.com, Apple inc, YouNoodle.com.