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Jason-Leo Carvalho

Chief Tactician @ venture capital backed, Indochino Apparel Inc (www.indochino.com) & Founder @ The Canadian Social Entrepreneurship Foundation (www.csef.ca).

Headline: Entrepreneur
Work status: Employed Full-Time
Website: http://www.indochino.com & www.csef.ca
Industries: Financial, Internet, Lifestyle, Retail
Skills: Business, Design, English, Entrepreneurship, Languages, Leadership, Management, Marketing, Public speaking, Sales
Next step: Continuing Education with an LLB from University of London (External Program)
Location: North America
Groups: CleanTech Circle Forum
Visas: Canadian
Interested in: Brainstorming, Consulting opportunities, Employment opportunities, Finding experts, Finding mentors, Getting press, Investing in projects, Meeting new people, Offering Expertise, Professional opportunities, Promoting my startups, Providing services to startups, Raising money, Receiving feedback
Tags: Entrepreneurship, social entrepreneurship
Schools: University of Victoria

FEATURED STARTUP

WikiEarth

WikiEarth WikiEarth

WikiEarth is the first collaborative earth and ocean science data website of its kind. This internet-based tool allows scientists, academics, graduate researchers and students to share climate change data, citable results.

  • Startup type: Company
  • Status: Active
  • Stage: Beta

FULL BIO

www.crunchbase.com/person/jason-carvalho

WORK EXPERIENCE

Employer: British Columbia Liberal Party
Position: Financial Agent (Volunteer Position)
Time period: March 2009 - September 2009
Description: The British Columbia Liberal Party (also referred to as the BC Liberals) is the governing political party in
British Columbia, Canada. Previously affiliated with the Liberal Party of Canada, the British Columbia
Liberal Party has been independent of its federal counterpart since the late 1980s.
Financial Agent for the Victoria/Swan Lake Riding 2009 Spring Election Candidate
• Developed and prepared the Spring 2009 Election Budget for the Victoria/Swan Lake Riding
Candidate
• Opened and maintained Victoria/Swan Lake Candidate for Election's Bank Account at Scotia
Bank
• Performed budget, & cost analysis for the account
• Categorized all correspondence and memos
• Handled all accounts payable and accounts receivable
• Maintained riding's financial daybook and ledgers.
• Responsible for monthly accounting processes, and journal entries.
• Received and verified invoices and applications of goods and services
• Prepared financial statements like balance sheet, profit and loss sheets for the riding.
• Worked with Fundraising team to raise X amount of dollars as per the projected fundraising goal
outlined in my budget.
• Prepared, Issued and Delivered all Income Tax Receipts to Donors who contributed to the
Campaign Candidate for the Victoria/Swan Lake BC Liberal Riding.
• Handled all aspects of taxation including tax compliance. Insured all donations accepted by the
Campaign complied with the BC Election and Tax Code(s) rules.
• Prepared all financial election documents for an independent Auditing firm to review.
• Prepared and Submitted all financial documents to Elections BC

Employer: UVIC, Social Enterprise plan competition
Position: Business Plan judge (Volunteer Position)
Time period: February 2009 - February 2009

Employer: Neverblue
Position: Affiliate Business Development Manager
Time period: January 2009 - August 2009
Description: Neverblue is a multi-award winning performance-based online marketing company that specializes in lead
generation and cost per action client acquisition. Neverblue is a wholly-owned, Canadian subsidiary
company of Vertrue Inc. Prospected for new advertisers focused in the verticals of Mobile, Gaming, Downloads and
Ecommerce globally. Researched and developed new advertiser acquisition strategy.
• Worked with Client Services team to reactive dormant advertisers, renegotiate contracts, to
expand relationships and increase the number of quality offers they run. Example: Flycell.com
(Mobile)
• Within first 6 weeks - Attended North America’s largest Gaming Developers Conference in San
Francisco and secured 3 new brand name clients.
• Within first 8 weeks, secured large brands such as ASK.com/NASCAR.
• Within 7 months added 600% client growth to Neverblue's almost non existant Online Gaming
Advertiser Vertical. Secured large brands such as REAL.com
• Attended, presented and represented the Neverblue brand at Affiliate Summitt East in NYC,
Casual Connect Gaming in Seattle, and Gaming Developers Conference in San Francisco.
• Closed $200,000 USD (gross profit) business in 6 months.


Employer: BECC Consulting Group Ltd
Position: Director of Business Development
Time period: May 2008 - December 2008
Description: Executed all (online/offline) business development and marketing duties for BECC in Taiwan and
Mainland China.
• Developed business development (online/offline) and online marketing strategies
• Recruited and worked with Affiliates in Taiwan
• Cold called, ressearched and built potential client list
• Presented BECC sales kit to numerous "C" Level executives.
• Closed top clients such as Sony within two weeks of executing Business Development strategy
• Raised +$20,000 CAD in investment capital for BECC Consulting Group

Employer: Fortuno Lending Ltd
Position: Co-Founder and Vice President
Time period: May 2007 - January 2009
Description: • Developed and maintained relationships with Banking regulators, Government, Financial and Educational Institutions within Canada.
• Worked to set the vision to launch Canada's first online P2P lending platform.
• Defined out the brand and worked to assemble the founding team.
• Created Offline and Online sales/marketing strategy.
• Developed Offline and Online user acquisition and partnership strategies. I analyzed and
systematically identified and segmented out Fortuno's target audience in Canada and the United.
• $75k+ in private investment was raised to launch Fortuno.
• Fortuno Lending Ltd.’s proprietary technology was acquired by a privately-held lending firm out of Australia in early 2009 States.


Employer: Paretologic Inc.
Position: Corporate Business Development & Affiliate Manager
Time period: January 2005 - March 2008
Description: 1st non family Employee of company. Helped grow company from 8 to 100 in 48 months.
• Initially responsible for all brand development, business development and marketing activities for
North America.
• Maintained ongoing relationships and partnered our products to 70+ clients World Wide.
• Established new partnership agreements with other OEM, ISP, Affiliate, Software Security
organizations globally.
• Created market awareness of company’s offerings to new OEM, ISP, Affiliate, Software Security
organizations.
• Worked directly with Super Affiliates to augment their online marketing activities through
keyword research, custom keyword program creation, SEO techniques, competitive analysis and
niche site creation.
• Designed and developed processes for Content Generation, Extraction and Implementation into
Niche Websites.
• Designed and developed products to be sold via PPC Online Marketing Channels.
• Developed entry sales channels into America, South America, Japan and Europe.
• Hired and Managed overseas Affiliate Marketing Content Development teams of 30.
• Designed Content Development process to ensure all articles were SEO optimized
• Hired and managed Design Companies to build Online Advertising Portals for Paretologic
Products.
• Wrote contracts and pricing agreements.
• Managed large partnership opportunities and key clients (Google, Yahoo!).
• Developed Trade show presentations and attended numerous Affiliate Marketing tradeshows,
partnership and associations meetings all over the United States.
• Successfully Recruited Affiliates from Affiliate Marketing Conferences (Example: Affiliate Summit
East)
• Designed and had developed 5+ Affiliate web portals which generated over $1 million USD in
sales in 6-8 months of being launched.
• Closed $150K USD in OEM Reseller agreements in first 3 months of launching the ISP Program.
• Closed $1 Million USD OEM reseller agreement in first 8 months of launching the ISP program.

Employer: World Bank
Position: Social Enterprise Assessor (Volunteer Position)
Time period: January 2005 - December 2006
Description: Assessed over 30+ submissions.
• Participated in selection of Grant round winners with assessors located in numerous countries.

Employer: Stanford University
Position: Business Plan Competition [B.A.S.E.S] Judge
Time period: January 2005 - December 2006
Description: Marked, Selected and Judged 1st round Social Enterprise business plans.

Employer: Global Tribe.net org
Position: Director
Time period: January 2004 - December 2008
Description: Developed and wrote Business Plan.
• Conceptualized and implemented sponsorships strategy. (Targets H.P Foundation, Skoll
Foundation, Apple, Google, Van city, Credit Unions, Individual Investors)
• Assembled and put on workshops marketing Global Tribe in L.A and Vancouver.

Employer: The Canadian Social Entrepreneurship Foundation
Position: Founder & Board of Director
Time period: January 2003 - December 2009
Description: Conceptualized and orchestrated the start-up and management of a new not for profit targeting
potential Social Entrepreneurs focused on viable sustainable change through the development
of Social Enterprises and cooperation with existing not for profits/foundations and government/
business.
• Developed business plan, website and all marketing, collateral materials, policies and
procedures, mission statements and member programs, to successfully launch this organization.
• Developed Online Portal focused on Social Entrepreneurship ranked #3 on Google.ca.
• Assembled board of directors, advisors, executive, local and international partners and
sponsors.
• Created hiring process for employees. Hired 1st employee in 2007 for 1 quarter.
Managed teams of volunteers (journalists, designers, programmers, analysts) nationally and
globally
• Keynote speaker at conferences/workshops across Canada between 2003 and 2005.
• Fund Raised 50,000 CAD in money and in-kind donations to date. Developed sophisticated long
term and short-term fundraising strategies.

Employer: Gerson Lehrman Group
Position: Industry Consultant
Time period: August 2009
Description: Online Industry consultant focused on online/affiliate CPA marketing, online monetization and business development strategies for both start ups and established internet technology players.

EDUCATION

University: University of Victoria
Time period: 2009 - 2010
Degree: Political Science

INFORMATION

Sports: Tennis, Ice Hockey, Golf, Fishing, Soccer
Hobbies: Attending conferences and online portals on Social Entrepreneurship. Example: Oxford Said School of Business: Skoll World Forum or Social Edge or Vancouver Social Enterprise Forum .
Traveling - Favorite city: Stockholm
Awards: 2002-2003 Quality of Life Award Capital Region of British Columbia

Jason-Leo's Startups (2)

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  • Fortuno

    Person to Person Lending Market Place. *Technology Licensed.

  • WikiEarth

    WikiEarth is the first collaborative earth and ocean science data website of its kind. This internet-based tool allows scientists, academics, graduate researchers and students to share climate change data, citable results.

Jason-Leo is Following (13)

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  • PowerMundo

    PowerMundo will develop & disseminate affordable renewable energy solutions. Initially, PowerMundo will tackle the challenges of indoor air pollution and the lack of access to reliable electricity by disseminating clean cook stoves & solar lights.

  • Social Networks and Water Provision to the Poor

    This is my doctoral thesis project. Quantitative and qualitative methods are used to collect data on 600 organizations that provide water in Argentina. Social network analysis is used to understand how the structure of the network to which thes...

  • Water for the Urban Poor in the Southern Workshop

    Large urban agglomerations in Latin America are growing rapidly without offering potable water service to poor inhabitants, especially in peri-urban districts. Recently, water cooperatives and other small scale providers have generated excitemen...

  • International Network of Social Entrepreneurs Inc.

    INSE provides entrepreneurs with the proper mindset, attitude, skills, method, tools, experience, expertise, networking and funding to ensure and maximize the success of their business while adopting the "triple bottom-line" - People-Planet-Profit.

Jason-Leo's Contacts (34)

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  • Kerri Cahoy

    Electrical engineer and atmospheric scientist, Ph.D. from Stanford in Electrical Engineering.

  • Loc Ngo

    Crafting amazing experiences for the web & mobile. Cofounder of JobAlchemist / Startuply.com

  • Ralitza Iankova

    Co-Founder of Sponsi.com. I'm an aspiring entrepreneur, fine timepiece enthusiast, and universal music lover.