Henry Collins
Education for Health Care Advancement from Stamford Hospital (2005), Pre-Medical course from Polytechnic Institute of Brooklyn (1973), Publisher of Doctor of Dentistry magazine (2006-2009), Interactivemarketing Consultant at Interactivmarketing.com.
| Headline: | Entrepreneur |
| Work status: | Living The Dream |
| Website: | http://www.interactivmarketing.com |
| Industries: | Cleantech, Computing, Health, Information Technology, Real Estate, Retail |
| Skills: | Business, Copy Writing, Design, Editing, Engineering, Entrepreneurship, Graphic design, Guerrilla marketing, Human-Computer Interaction, Languages, Leadership, Management, Marketing, Public Relations, Public speaking, Sales, Web design, Writing |
| Location: | New York City |
| Groups: | HBA Business Plan Competition |
| Interested in: | Brainstorming, Finding business partners, Finding cofounders, Finding team mates, Meeting new people, Professional opportunities, Promoting my startups, Recruiting for my startup |
| Tags: | business plan development workshop, consumer electronics, copywriter, doctor of dentistry magazine, dx magazine, filemaker pro advanced, iaq, james hodges, Japan, marketing, mysql, nashville, nychcc.com, php, professional audio, tdot, technical writer, tennessee, the richland, Web Design |
| Schools: | School of Visual Arts, Stamford Hospital |
WORK EXPERIENCE
| Employer: | Doctor of Dentistry magazine |
| Position: | Publisher |
| Time period: | January 2006 - December 2009 |
| Description: | Successfully launched magazine in highly competitive market and maintained continuous
publication of bimonthly editions. Responsibilities include oversight of local editorial content, ad sales and industry relations. Position requires strong interviewing skills, presentations, scheduling, editorial writing, creation of email campaigns, deadline management, photography and attention to detail. |
| Employer: | Interactivemarketing.com |
| Position: | Interactivemarketing Consultant |
| Time period: | January 2003 - December 2006 |
| Description: | Designed and developed interactive marketing presentations for business to business clients.
Responsible for writing promotional copy, hiring freelance creative talent, web design and some photography. Skills set included: Microsoft office, Macromedia Director, Dreamweaver, Fireworks, Photoshop and Filemaker Pro 9 Advanced. |
| Employer: | Hodges Group, Inc. |
| Position: | Project Coordinator |
| Time period: | January 1999 - December 2003 |
| Description: | Design and creation of all promotional literature, website (www.therichland.com) and press
releases for this 27-acre planned healthy home community. Secured valuable media coverage and recognition by state and federal agencies for the development's indoor air quality features. Researched and designed indoor air quality systems featured in the development (Certified as radon measurement provider and successful completion of lead inspection and risk assessment courses). Developed 3-hour indoor air quality seminar for realtors approved by Tennessee Real Estate Commission for continuing education credits. |
| Employer: | Digital Mix Publishing |
| Position: | Publisher |
| Time period: | January 1997 - December 1999 |
| Description: | Developed editorial content and format for this leading trade/consumer magazine specializing in audio equipment for the entertainment industry.
Personally secured contract advertising revenue through direct-mail marketing and direct sales efforts at industry trade show events. |
| Employer: | L.A. Communications |
| Position: | Technical Editor (Telecommuting) |
| Time period: | January 1993 - December 1997 |
| Description: | Helped to increase advertising revenue from audio equipment manufacturers through timely product reviews and cutting-edge technology features.
Developed technical specifications and product evaluation guidelines currently in use by the magazine today. |
| Employer: | Collins Associates |
| Position: | Account Executive |
| Time period: | January 1986 - December 1999 |
| Description: | Provided PR and print advertising services for Farmers Bank, Capital Bank & Trust,
Tennessee State Museum, Tennessee Christian Medical Center, Numark Electronics, Gem Sound, BST Electronics, Audiotech, Phonic, Hodges Group, Inc., Stratton Construction and Wall Street Computer Review magazine. Developed and delivered small business development seminar for TDOT in four major cities throughout Tennessee. Former founding partner of Ibis Communications -- Nashville's top minority-owned advertising agency. |
| Employer: | Time, Inc. |
| Position: | Senior Copywriter (Circulation Promotion) |
| Time period: | January 1984 - December 1986 |
| Description: | Developed effective direct response circulation promotion print campaigns for Sports
Illustrated, Time, Money, Fortune, People, Life and Discover magazines. Created a three-effort billing series campaign that become a control for Sports Illustrated magazine. |
| Employer: | Harcourt Brace Jovanovich |
| Position: | Promotion Manager (Ad Sales Promotion) |
| Time period: | January 1982 - December 1984 |
| Description: | Supervised the creation and implementation of direct mail promotional materials and print ads for 16 trade publications.
Implemented use of conference reports that later became a requirement for reporting departmental activities to upper management. Managed a creative staff of six, along with budget planning, media planning and production supervision. |
| Employer: | Ziff-Davis Publishing |
| Position: | Senior Copywriter (Ad Sales Promotion) |
| Time period: | January 1980 - December 1981 |
| Description: | Developed hard-hitting promotional direct mail copy and print trade ads for eight consumer
publications. Created client presentations that were used successfully to secure new contract advertisers. |
| Employer: | K&L Advertising |
| Position: | Associate Account Manager/Creative Director |
| Time period: | January 1979 - December 1980 |
| Description: | Selected after a national search in the United States to head up creative direction on the Pioneer Electronics account.
Within six months, secured $1.3 million (US) in new business through use of innovative client presentations. Also, functioned in the capacity of copy/contact for the NEC and Anritsu accounts. |
EDUCATION
| University: | Stamford Hospital |
| Time period: | 2005 |
| Degree: | Education for Health Care Advancement |
| University: | Stamford Hospital |
| Time period: | 2004 |
| Degree: | Education for Health Care Advancement in Medical Terminology |
| University: | School of Visual Arts |
| Degree: | specializing in visual communications |
INFORMATION
| Awards: | Received "Award of Excellence" as technical editor of Mobile Beat magazine for editorial
innovation and creative content. |
Henry's Startups (1)
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Paint Perfection
Paint Perfection is a high-end quality paint remodeling service for the discriminating consumer.