Fredell Jacobs
CEO - South African Start-up Index
| Headline: | Entrepreneur |
| Website: | http://www.sastartupindex.co.za |
| Industries: | Entertainment, Financial, Gaming, Internet, Real Estate |
| Skills: | Entrepreneurship, Event planning, Investment, Leadership, Management, Marketing, Negotiation, Public Relations, Public speaking |
| Next step: | Sanani Investments - Private Equity Fund |
| Interested in: | Advising startups, Consulting opportunities, Investing in projects, Learning about entrepreneurship, Meeting new people, Mentoring, Professional opportunities, Providing services to startups, Raising money |
WORK EXPERIENCE
| Employer: | South African Start-up Index |
| Position: | CEO |
| Time period: | January 2010 - Present |
| Employer: | Global Entrepreneurship Week, Wits Business School |
| Position: | Project Director |
| Time period: | June 2009 - December 2009 |
| Description: | Project director for Wits Business School GEW Programme responsible for GEW Strategy and national representation on South African GEW Committee.
• GEW Strategy – Strategic direction, implementation and execution through GEW Project Office • GEW South Africa Committee member representing official GEW host • GEW Government Programme • Entrepreneurship Ecosystem implementation |
| Employer: | Corporate head office |
| Position: | Assistant Gaming Marketing Manager |
| Time period: | January 2007 - June 2008 |
| Description: | A role at corporate head office that include liaison between head office and gaming units to ensure implementation and roll out of marketing strategies and monitoring of results. This included brand management, customer loyalty programme management, and national promotional campaigns.
Key responsibilities included; • Marketing Strategy Analysis • Campaign Management • Project Assignments • Black Market Research • Brand Audits • Regulatory compliance • Advertising Agency – Service delivery and project management |
| Employer: | MVG |
| Position: | Assistant Relationship Manager |
| Time period: | January 2005 - December 2006 |
| Description: | This position was based at head office with the key focus on relationship building with Sun
International top gaming clients. It involved the conceptualization of experience based events that will build loyalty and increase the company share of wallet as well as customer life time value relationships. Key responsibilities included; • Relationship Management - Top 500 MVG Customers • Customer Relationship Management for Sun International’s Loyalty Programme • CRM Strategies for Sun International Top 100 clients – South Africa • National Customer Feedback Management • National Gaming Competition Coordination • Event Management MVG – VIP Events in SA • VIP Hosting and relationship building |
| Employer: | Sun International reporting to Group Training & Development Manager |
| Position: | Graduate Management Trainee |
| Time period: | January 2003 - December 2005 |
| Description: | This programme facilitated executive management training in all Sun International Operations divisions and provide high level exposure and development in areas of finance, marketing , casino operations , resort operations and the executive performance review process. It included a practical project management element with resource allocation and real deliverables as part of the evaluation process. Key learning included;
Operational Training – 18 months • Gaming Operations - Slots & Tables – Sun City Resort • Gaming Administration – Sun City Resort • Gaming Finance (Budgets, Forecast, Capital Expenditure, Controls & reporting) – GrandWest Casino & Entertainment World – Cape Town • Gaming Compliance, legislative requirements, policies & procedure – GrandWest • Gaming Marketing – Sun International Central Office, Sandton, Johannesburg • Hotel Operations – Room Division, The Table Bay Hotel – V&A Waterfront, Cape Town • Resort Operations – Sun City Resort • Events & Incentives – Table Bay Hotel – V&A Waterfront, Cape Town • Maintenance & Engineering – Sun City Resort & Table Bay Hotel • Information Technology Management – Sun City Resort • Hotel & Resort Marketing – Sun International Central Office Project Management - 6 Months • Public Relations – Sun City Resort & Sun International Central Office • Nedbank Golf Challenge (Operations & Operational Planning) • Miss South Africa Beauty Pageant 2003 (Operations & Operational Planning) • Business Partners Integration – Project for Director of Operations • Project Coordinator – 2004 FIM World Championship |
| Employer: | The Crystal Court at The Palace Hotel, Sun City Resort reporting to the F&B Manager (Leading Hotels of the World) |
| Position: | Restaurant Manager |
| Time period: | January 2002 - December 2003 |
| Description: | Operational responsibility for a the 400 seats main restaurant of The Palace of the Lost City serving Breakfast, Lunch, High Tea & Dinner with a staff compliment of 32 permanent and 80 scheduled employees. Key responsibilities included;
- Operational Management - Restaurant Profitability & achievement of financial objectives - Human Resource Management , Industrial Relations & Succession Planning - Cost Management and Profit Improvement - Inventory Control & Management - Service Standards & Service enhancements - Training & Development - Budgeting & Forecasting |
| Employer: | The Peninsula, Cascades Hotel & Entertainment Center, Sun City Resort reporting to the F&B Manager |
| Position: | Restaurant Manager |
| Time period: | January 2001 - December 2002 |
| Description: | Operational management for a 220 seats restaurant serving breakfast, lunch & dinner in a 243 bedroom 5 star hotel. I was employed with the mandate to improve standards and profitability and assisted hotel management in achieving a 5 star grading after being down graded to 4 stars. Key responsibilities included;
- Operational Management - Restaurant Profitability & financial objectives - Human Resources, Industrial Relations & Succession Planning - Inventory Control & Cost management - Service Standards - Training & Development - Budgeting & Forecasting - Miss World 2001 Catering |
| Employer: | Cape Colony Restaurant – reporting to the F&B Director, The Mount Nelson Hotel (Leading Hotels of the World) |
| Position: | Restaurant Manager |
| Time period: | January 2000 - December 2001 |
| Description: | General Manager of the award winning Cape Colony restaurant a 120 seats fine dining restaurant which was voted as one of the Top 10 in the World by Conde Naste in 1999-2000 under my management. Key responsibilities included;
- Operational Management - Restaurant Profitability - Financial Management & budgets - Training & Development - Staffing - Inventory control - Celebrity & VIP catering - Service standards |
| Employer: | The Marine Hermanus (Relias & Chateaux) |
| Position: | Ass Restaurant Manager/Bar Manager – reporting to the F&B Manager |
| Time period: | January 1999 - December 2000 |
| Description: | Assisting the F&B team in an all-rounder capacity with the management of a 60 seats fine dining restaurant and 40-seats cocktail bar & lounge in a 47-room 5 star deluxe boutique hotel. Key responsibilities included;
- Profitability of Cocktail Bar & Restaurant - Human resources for Restaurant, In Room Dining & Cocktail bar - Cocktail menus - Training & development (Restaurant, In Room Dining & Cocktail bar) - Inventory Control & monthly reports (sales mix, stock rotation, cost) - Service standards (Restaurant, In Room Dining & Cocktail bar) |
| Employer: | Maliblues Restaurant - reporting to the General Manager - Peninsula Bay Hotel |
| Position: | Restaurant Manager |
| Time period: | January 1998 - December 1999 |
| Description: | General Manager of 120 seats serving breakfast, lunch & dinner with a cosmopolitan style menu and a jazz theme with its own cocktail bar in a 198 bedroom 4 star deluxe hotel. This was my first appointment in a restaurant manager capacity with all inclusive responsibility that included marketing and special event planning. There was a strong focus on entertainment and artist included Judith Sepuma and Jimmy Dludlu was part of our regular weekend line-up. Key responsibilities included;
- Profitability of restaurant as per budget - Meeting sales targets as per budget - Cost management & control - Training & Development - Sales & Marketing via direct mail & monthly News letter - Public Relations & Entertainment - Service Standards for Restaurant, In Room Dining & Cocktail bar - Human Resources - Restaurant, In Room Dining & Cocktail bar - Inventory Management for Restaurant, In Room Dining & Cocktail bar - Special Events Planning & Catering |
| Employer: | Helderberg Village (Retirement Resort) |
| Position: | Restaurant Operations Manager reporting to the Director of Operations |
| Time period: | January 1997 - December 1998 |
| Description: | Operational responsibilities for 3 restaurants at a deluxe retirement village with a daily operation of serving 350 – 500 pax. Key responsibilities included;
1. Cheney - A la carte 60 pax 2. Club House - Salad buffet & Set menu 250 pax (Daily) 3. Talani - Function Catering 120 pax - Staffing requirements for all restaurants - Productivity management for all outlets - Meal Plans and menu rotation - Training - Service standards - Revenue management & control - Inventory Control - Beverage stock control & rotation |
| Employer: | Restaurant Supervisor - La Vigna Restaurant Lord Charles Hotel |
| Position: | Trainee |
| Time period: | January 1996 - December 1997 |
| Description: | My first appointment after completing the internal training programme at the Lord Charles hotel as supervisor of a 60 seats informal restaurant in a 188 bedroom privately owned 5 star hotel. Key responsibilities included;
- Daily duty allocations & cleaning roster - Supervising waiters on shift - Ensure efficient service delivery - Guest Relations during service - Revenue Control and cash-ups per shift - Inventory control of operational equipment |
Fredell is Following (29)
View all-
Zoopy
Zoopy is an online and mobile social media community where users upload, share and discover videos, photos and audio - anywhere, anytime! Zoopy TV is a platform within Zoopy with shows ranging from entertainment and movie reviews to news and fashion.
-
Afrigator Internet
Afrigator Internet (Pty) Ltd is a technology company based in Cape Town, South Africa. In April 2007 we launched Afrigator - a social media aggregator and blog directory - and more recently we launched Adgator - a targeted blog advertising network.
-
-
Yola
Yola is a service which allows individuals, small businesses and others to create websites and webpages easily online.
Fredell 's Contacts (5)
View all-
-
Mikkel Christiansen
Danish industrial engineer with South African MBA who wants to change the world
-
Blessing Maseko
Founder of JEBS events and Managing Director of Umshini Technologies.
-
Justin Hartman
I am the CEO and co-founder of Afrigator - Africa's largest social media aggregator and blog directory.