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Frank Smythe

Worked 28 years as Co-Founder/Vice-President at ATE-Thirty Enterprises & SpaceMonkiies Media, LLC.

Headline: Entrepreneur
Work status: Employed Full-Time
Industries: Internet, Media, Mobile
Skills: Business, Copy Writing, Entrepreneurship, Leadership, Management, Marketing, Negotiation, Public speaking, Sales, Viral marketing, Writing
Location: Hoboken, N.J.
Groups: Online Advertising Professionals (OAP)
Visas: Any Country
Interested in: Advising startups, Brainstorming, Consulting opportunities, Creating a group, Finding business partners, Finding cofounders, Finding experts, Finding hot stories, Finding team mates, Giving back, Growing my group, Helping friends, Meeting new people, Mentoring, Offering Expertise, Partnering with other groups, Professional opportunities, Promoting my startups, Providing services to startups, Recruiting for my startup, Starting a company
Schools: Warwick Business School

WORK EXPERIENCE

Employer: Independent
Position: Independent Consultant
Time period: December 2007 - Present
Description: I've recently won several respectable pieces of business for SEM/SEO and Emerging Media campaign consulting contracts. I'm operating out of my home and using contractors to deliver the media workload that I’ve been contracted to perform. And, lastly I have built multiple developer relationships both on Windows/.NET platform CMS and LAMP (Linux, Apache, MySQL, and PHP) for four website contracts I have. Though consulting is helping me pay my bills, my overall goal is to find employment with a company.

Employer: ATE-Thirty Enterprises (ATE)
Position: Co-Founder/Vice-President- Cross Media Marketing-Emerging Media Marketing Sales
Time period: December 1980 - November 2007
Description: ATE-Thirty Enterprises (ATE) operated as a Cross Media Marketing-Emerging Media Marketing Solutions Company that provided extended and fully integrated and relevant Marketing Consulting Services. ATE-Thirty Enterprises was founded in 1981 on the core belief that all print and media marketing can be made more relevant and measurable. It is this belief that forms the basis for our strategy, data, technology and creative services that ultimately gave our clients stronger, more profitable results with their customers.

At ATE, our dynamic marketing solutions were fully integrated across all relevant Media disciplines allowing our customers the ability to interact with their client companies in a personally relevant way at every marketing touch-point. Since the year 2000, my focus has been on following service offerings, strategies and technologies:
• Vision: Grow bottom-line performance for our client companies by focusing on the efficient acquisition and growth of profitable and enduring customer relationships.
• Our Values: Driving a mix of Emerging Media and Traditional Marketing Efficiency (Search, intelligent targeting, message, product and content relevance, low friction interaction) across all media and customer touch-points. Creating Customer Value (customer experience, message, product and content relevance, customer participation in the brand) through the brand experience
• Services: Planning – Strategic and Tactical Planning, Marketing efficiency audit, Marketing plan and marketing calendar
• Media: Cross-Media Marketing: SEM/SEO Interactive Advertising, Online Advertising, Traditional Advertising, Targeted Dynamic Print and Direct Mail, Email, Mobile, Digital Media, CRM, Fulfillment, Radio, Dynamic landing pages (including Personalized URLs), Point of Impression (POS, Outdoor, In Store, Event), Streaming Media, Social Media Marketing (Wikipedia, Facebook, Twitter, etc.)
• Data: Advanced Data Solutions: Data Audit, Data Hygiene, Data enhancement, Data Profiling, and Data Analytics
• Technology: Web and Database Solutions: Marketing Database/CRM Development
• Websites: CSS, CMS, Flash Demo’s, Flex, Ajax, XHTML, xml, and JavaScript, J2EE, Drupal, Open Source, Windows/.NET platform and LAMP (Linux, Apache, MySQL and PHP), and Oracle Custom applications development, Application integration, Support and Hosting .
• Marketing Efficiency (knowing the customer, message relevance, targeting, low friction interaction, etc)
• Customer Value (customer experience, relevant content, customer participation in the brand, etc.).

EDUCATION

University: Warwick Business School
Degree: I attended Warwick Business School for three plus years; I did not obtain my degree.

PUBLICATIONS

Patents: None

INFORMATION

Hobbies: I enjoy the following activities with my family; Theatre, Golf, Swimming, Tennis, Boating, The NFL, and the New York Yankees.

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