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Florian Behn

Electrical Engineering graduate from Technische Fachhochschule Berlin, with MBA from ESADE Business School. Last worked at Daimler AG as Manager Trade Marketing SMART.

Headline: Entrepreneur
Work status: Living The Dream
Website: http://www.careermee.com
Skills: Business, Electrical Engineering, Engineering, English, German, Languages, Management, Marketing, Spanish
Location: Berlin
Interested in: Brainstorming, Finding business partners, Finding team mates, Getting press, Helping friends, Meeting new people, Participating in a competition, Partnering with other groups, Professional opportunities, Promoting my startups, Raising money, Recruiting for my startup

WORK EXPERIENCE

Employer: SMART GmbH (DaimlerChrysler), Böblingen, Germany
Position: Manager Trade Marketing SMART
Time period: February 2006 - July 2006
Description: - Led phase I of the market launch of the new SMART fortwo. Headed a cross functional team in charge of the creation and planning of all market launch related activities with the goal of reinventing the brand SMART
- Designed and implemented worldwide trade marketing activities for the SMART product
placements and brand campaigns

Employer: DaimlerChrysler, Stuttgart, Germany
Position: Project Manager Mercedes-Benz Powertrain Sales; Management Trainee Program; Diploma Thesis
Time period: January 2003 - January 2006
Description: Project Manager Mercedes-Benz Powertrain Sales
Managed the implementation of the new business area of high volume B-to-B sales of
Mercedes-Benz engines and transmissions, reporting directly to senior vice president
- Successfully realized the internal communication of this highly political project
- Coordinated the complete market analysis and development of the business strategy
- Managed the planning and realization of the market launch exhibition (including hospitality and communication material)

Management Trainee Program
18-month program, working projects and personal training to promote management talent
- Coordinated and controlled all marketing and communication related activities for the market launch of the Mercedes-Benz B-Class (PA of the Product Manager)
- Assisted in planning and realizing the 100-year anniversary event of the oldest Mercedes-Benz production plant for 120.000 guests (PA of the Project Manager)
- Worked on lean production project for the optimization of entire process chain for the 5-speed automatic transmission production (PA of the Project Manager)

Diploma Thesis
- Designed and constructed the prototype of an electrical variable valve-timing system

Employer: Volkswagen de México S.A. de C.V., Puebla, Mexico
Position: Internship semester
Time period: August 2001 - February 2002
Description: - Developed and partially implemented energy saving projects in solar energy and compressed-air
- Total savings potential of US$ 235k p.a. with an average pay back period of less than 1 year
- Admission to the Volkswagen talent pool due to the excellent results

INFORMATION

Hobbies: Co-founded a communication agency for fashion and lifestyle products (organized market
launches, exhibitions, sales promotion, and sporting events)

Florian 's Startups (1)

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  • CareerMee.com

    CareerMee.com reverses the traditional application process for MBAs. You simply create an anonymous profile, in which you specify the jobs you are interested in. MBA recruiting companies are then able to contact you directly with suitable positions.

Florian is Following (3)

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  • Linqia

    Linqia is a Marketplace for Social Networks connecting brands deep into the heart of conversations of online communities and groups.

  • SproutBaby

    Sprout Baby has launched it's store with our exclusive relationship with Sprout Baby Food, created by Tyler Florence of the Food Network. We are adding new products weekly and our community will be launched within the next few months..

Florian 's Contacts (6)

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