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Carlos Martínez de la Serna

An online media & PR professional with broad experience in international communication (Spain, Japan, USA), journalism, new media, strategic and corporate communications.

Headline: Journalist
Work status: Employed Full-Time
Industries: Biotech, Health, Information Technology, Internet, Media, Mobile
Location: Madrid / New York
Interested in: Consulting opportunities, Meeting new people
Tags: biotech, communication, health 2.0, Journalism, online media

FULL BIO

WORK EXPERIENCE

Employer: PharmaMar (Zeltia)
Position: Communication Manager USA, Corporate Communication
Time period: September 2008 - Present
Description:

Employer: El Mundo (Unidad Editorial)
Position: Online news editor
Time period: July 1998 - August 2008
Description: World News Editor (2008)
Health channel editor (2000 - 2002 & 2004 - 2007)
Correspondant at Tokyo (2002 - 2004)
Staff Writer (1998 - 2000)

PUBLICATIONS

Articles: Writer at El Mundo about health & world news (1998 - 2008)
Papers: Coauthor of several papers about ehealth:
"Advice from a Medical Expert through the Internet on Queries about AIDS and Hepatitis: Analysis of a Pilot Experiment" (Plos Medicine)
"Design, Structure and Growing Dynamics of an Online website of Consumer Oriented Health News and Education in Spanish" (MEDNET, 2006)
"Creation of Online Joint Project for the Treatment of Tobacco Addiction Between a Consumer Oriented Health Website and a Hospital Tobacco Unit" (MEDNET 2006)
"Architecture and Hosting of and AIDS Consumer Oriented Website in the Spanish Language. Evaluation of the First Year of Online Aids Advice" (MEDNET 2006)

Carlos is Following (7)

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  • Your Mapper

    Put the world's data on maps.

  • Ning

    Create your own social network for anything.

  • Etsy

    Etsy is a website that allows users to buy and sell handmade items

  • Solarspread

    Solarspread is the first blogging platform running on fully solar-powered servers. This means the power to store your blog, serve Web pages and cool the computer room is carbon-free.

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