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Ariadna Mateu

Multidisciplinar creative copywriter, focused on conceptualizing and executing innovative ideas. Entrepreneur passionate about stories, beauty, crafts, technology and the little things that make life worth living it.

Headline: Entrepreneur
Work status: Living The Dream
Website: http://www.innovalley.us
Industries: Cleantech, Information Technology, Internet, Lifestyle, Media
Skills: Business, Copy Writing, Design, Editing, English, Entrepreneurship, French, Guerrilla marketing, Human-Computer Interaction, Italian, Languages, Marketing, Product design, Public Relations, Public speaking, Spanish, Viral marketing, Web design, Writing
Location: Barcelona & San Francisco
Groups: Start-Up Chile, Women 2.0
Interested in: Finding business partners, Finding mentors, Getting press, Meeting new people, Professional opportunities, Promoting my startups, Raising money, Trading services
Tags: Antiques, blogging, collectables, copywriting, creativity, design, Innovation, poetry, smart apparel, social media, technology, vintage
Schools: Universitat Rámon Llull

FULL BIO

Creative copywriter, studied at Universitat Ramon Llull (Barcelona) and at Alessan droBaricco’s Scuola Holden. She has worked at several creative departments from prestigious advertising agencies such as BBDO, Young&Rubicam and JWThompson. She has managed the creative department at TMTFactory, a technology & communication company.
Co-founder of Haiku Studio, an innovation & design studio (product design, multimedia design, creative conceptualization, innovative projects, etc.) and of Innovalley, company based in Silicon Valley focused on smart clothing innovation. This project has been awarded with several entrepreneurship and innovation awards, being listed as one of the 25 most promising start-ups of the year (2010). She is currently the imaginary Director of Imagine Creativity Center in San Francisco.
She has participated as a speaker in many conferences and forums such as TEDxRamblas or Diseña Forum 2011.
She also designs, manufactures and sells creative jewelry and accessories through her own brands “Corazón de galleta” (creative jewelry) and “de pura madre” (products and accessories for babies, kids and moms)

WORK EXPERIENCE

Employer: BBDO, Young&Rubicam and JWThompson
Position: Unknown

Employer: Imagine Creativity Center
Position: Imaginary Director
Time period: June 2011 - December 2011

Employer: Innovalley
Position: co-founder
Time period: January 2010 - December 2011

Employer: Haiku Studio
Position: Creative & Co-founder
Time period: January 2008 - December 2011
Description: Innovation & Creative studio in Barcelona

Employer: TMT Factory
Position: Creative director
Time period: November 2003 - June 2009

EDUCATION

University: Universitat Rámon Llull
Time period: 1996 - 2000
Degree: Advertising, MCom

INFORMATION

Awards: TEDx Speaker, January 2011

Ariadna's Startups (4)

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  • Imagine Creativity Center

    Imagine is a center that identifies problems and suggests World Changing solutions. Imagine opens its doors to 12 dreamers twice a year, where they will spend a month working on 4 disruptive projects to make the world a better place.

  • Vintarts

    Vintarts is a marketplace and multi-store platform for collectables, vintage and antiques, where users can buy and sell, get information, get estimated prices and values or simply be surprised by the beauty and ravishing modernity of the past.

  • Innovalley

    Innovalley is a Silicon Valley-based company that combines the latest wearable technologies with fashion design to create smart apparel.

  • Haiku Studio

    Haiku is a creative design studio focused on product and process innovation, usability, poetry, creativity, interaction, copywriting and idea conception.

Ariadna is Following (14)

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  • The Wish List, Corp.

    We are a lifestyle-driven store that connects shoppers to the perfect "gift with personality" through the use of personality tests, customer profiles and wish lists, bringing the social networking/shopping experience to a brick and mortar store.

  • Fashionspace

    Fashionspace is a place to buy, sell and swap independently designed, vintage and 2nd hand fashion

  • Portero

    Portero is the Leading Authentic Luxury Marketplace providing a trusted place for consumers to find and buy new and vintage luxury items

  • 1000 Markets

    1000 Markets is an online marketplace with specialized shops for small businesses selling artisan work and crafts

Ariadna's Contacts (10)

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  • José Luis Agell

    Mechanical engineering and Business. Passionate and enthusiastic.

  • Sarina Megna

    San Francisco bay area artist, caregiver, entertainer. Loving life & creating art through sculpture, watercolor, clothing design. Invented Little Giggles novelty & have given away hundreds of them, hoping to create world peace, one smile at a time.

  • Diego Paredes

    Entrepreneur and multidisciplinar designer, more than 14 years of experience in interaction design and usability. Passionate about beauty, art, photography and innovative ideas.

  • Miriam Gil Sampere

    Emprendedora de Barcelona, especializada en comercio y Marketing por el instituto Limra. Desarrollando un sueño que revolucionará el e-commerce y el Marketing online.