Anil Punjabi
Computer Science graduate with MBA from Duke University. Currently working at Redroom.com as Vice President – Product Management & Engineering.
| Headline: | Entrepreneur |
| Skills: | C/C++, Engineering, HTML / CSS, Java, Languages and Platforms, PHP, Software Engineering, SQL, Web Development |
| Groups: | Duke Start-Up Challenge - Spring 2011, Duke Start-up Challenge 2008-2009 (old), Duke Start-Up Challenge 2009-2010 (old) |
| Interested in: | Brainstorming, Finding business partners, Finding cofounders, Finding team mates, Meeting new people, Professional opportunities, Promoting my startups, Recruiting for my startup |
| Schools: | Duke University |
WORK EXPERIENCE
| Employer: | Redroom.com, San Francisco, CA |
| Position: | Vice President – Product Management & Engineering |
| Time period: | May 2008 - Present |
| Description: | Product: Redroom.com is a Web 2.0 social networking site for authors and their fans.
Role: • Worked closely with CEO and V.P of Marketing to gather product ideas and prepared quarterly engineering and marketing roadmaps that addressed the needs of our primary customer segment. • Wrote image import and Flickr integration module in PHP, mySQL and Java and performed code reviews for developers. • Responsibilities include product, program, marketing & project management and ensuring timely delivery of projects. • Researched & designed product architecture for solutions such as Voice-to-podcast platform for mobile podcasting and blogging, Flickr library integration & Bookplates project. • Recruited a stellar engineering team and built a productive working environment. • Addressed site performance issues by adding scalable servers, aggressive caching, improving code performance and hiring competent engineers. • Established clear goals for the engineering team at the beginning of each quarter and performance incentives tied to the goals so that projects could be delivered under time and under budget. • Built the release process so that projects could be streamlined for release every two weeks. • Followed the XP development process for agile development. • Managed various aspects of product launch: Requirements Gathering, Cost/Benefit Analysis, Development, Marketing, Technical QA, Editorial QA, Demos, Alpha, Beta & Final launches. • Managed engineering budget which included salary, benefits, hardware, and software service costs. • Wrote market requirements document (MRD), design documents, business use cases, exception cases and product roadmap that defined Redroom’s Web 2.0 solution. • Worked with remote developers in U.S. and India. • Worked closely with marketing and design team for UX/UI issues with the goal of delivering an impactful product. |
| Employer: | Amazon.com, Seattle, WA |
| Position: | Product Manager |
| Time period: | April 2006 - May 2008 |
| Description: | Product: Amazon Enterprise Multichannel Solution – is a commerce solution (Phone, Web, In-Store, Mobile and Fulfillment) for the Enterprise market.
Role: • Responsibilities include product, program, marketing and project management and ensuring timely delivery of projects. • Designed and implemented Java library for Amazon’s JAWS API system to collect feedback from online page views system. • Managed cross-functional aspects of multi-channel management portal and SDK: defining vision, requirements gathering, roadmap planning, implementation, documentation, demos, training & launch. • Performed competitive market analysis, conducted customer surveys/interviews and gathered market data from analyst reports to understand market need and identify new trends. • Architected design for distributed & scalable ecommerce system and performed code reviews for developers on team. • Wrote market requirements document (MRD), product requirements document (PRD), and product roadmap that defined Amazon’s multichannel solution. • Acted as Scrum Master at the monthly scrum meetings. • Drove New Project Initiatives (NPI) for the entire enterprise organization, and guided managers and peers on writing clear project proposal documents with sufficient financial forecast details. • Perform root cause analysis by running email campaigns and measuring ROI to estimate true value of a “customer review” and the incremental sales that it generates for the company. • Led program to encourage merchants to list currently out-of-stock products and generated incremental revenue of $60K in first two weeks of |
| Employer: | Clarity Visual Systems, Burlingame, CA |
| Position: | Product Manager |
| Time period: | September 2004 - April 2006 |
| Description: | Product: Clarity provided digital signage hardware & software solutions for advertising in public spaces.
Role: • Designed architecture and implemented communication module using J2EE and web services library. • Defined go-to-market strategy and aligned internal teams to deliver as per the corporate strategy. • Responsibilities include Project estimation, scheduling, scope definition, requirements gathering, requirements definition and timely delivery of products. • Designed system scope for next generation video distribution and management system. • Built business strategy using input from industry experts, focus groups & surveys from consumers. • Led cross-functional teams and delivered multiple stakeholder projects on-time. |
| Employer: | Kabira Technologies Inc., San Rafael, CA |
| Position: | Project Manager |
| Time period: | May 2004 - September 2004 |
| Description: | Product: Kabira’s service platform allowed higher number of transactions on existing infrastructure.
Role: • Integrated input from customer requirements, business goals, and market strategies together into a cohesive product road-map and plan. • Wrote functional specifications for HTTP & SSL Adapter using Rational Rose & |
| Employer: | Wine.Com, San Francisco, CA |
| Position: | Business Analyst |
| Time period: | February 2004 - April 2004 |
| Description: | Product: Wine.com is a leading online retailer for different kinds of wines, chocolates & gifts.
Role: • Provided summary reports on web-site performance including click-through rate, best selling product, most used page, ROI, Cost Benefit Analysis to upper management. • Architecture Design of Next generation Shipping Modules using UML Tools. • Design Merge printing modules to increase efficiency at warehouses by |
| Employer: | Vianeta Communications, Milpitas, CA |
| Position: | Project Manager, Enterprise Account Manager |
| Time period: | November 2002 - January 2004 |
| Description: | Product: Vianeta provided a comprehensive solution for complete medical record lifecycle management.
Role: • Created Project definition & plan using input from marketing, customers and engineering group. • Scheduled & coordinated several release of Vianeta Enterprise software Suite including several intermediate releases for high priority customers using an offshore team. • Led development & implementation for our first 2 Enterprise customers. • Created Training Material for Physicians & Transcription Supervisors. • Created Functional & Technical Specs as per the interface requirements. • Integrated Vianeta’s XML based architecture with hospital’s HL7 messaging system. |
| Employer: | Siemens Information and Communications Network, San Jose, CA |
| Position: | Senior Software Engineer |
| Time period: | November 1999 - September 2002 |
| Description: | Product: HiNet RC 3000 was a VoIP application based on the H.323 specification.
Role: • Created product requirements, and functional specs for the gatekeeper system based on input from management & marketing team. • Architected, designed & implemented H450 features & SIP protocol stack. • Worked with offshore development team in Germany on the IP-PBX solution. • Designed & implemented an intelligent call-routing gatekeeper algorithm using C++ Rules engine. • Trained several engineers to write/debug code on the embedded OS. |
| Employer: | Eclipse International, Mountain View, CA |
| Position: | Senior Software Engineer |
| Time period: | March 1999 - August 1999 |
| Description: | Product: GalaxCE was a centralized, network managed service for Windows CE devices.
Role: • Designed Web interface module using COM+ and MTS for transaction support. • Independently led and implemented a scripting language solution (using PythonCE) for testing our design boards. • Upgraded the current system’s capacity to handle a higher number of users resulting in increased value for our design boards. |
| Employer: | Misha Consulting Group, Santa Clara, CA |
| Position: | Project Manager / Software Engineer |
| Time period: | November 1997 - March 1999 |
| Description: | Projects: Consulting Services
Role: Canon Computers: Built web-site dedicated to dealers, buyers and potential customers. It allowed them to place orders, track orders and it reduces the internal costs of the office. SuperTerminal TEMS: Led team of 7 developers for development of SuperTerminal which would function as a customer-operated, multimedia, point of sale and ATM terminal via a smart-card. FunSchool.com: Build web-site offering educational games targeted towards children. |
| Employer: | Akshay Software Technologies, Mumbai, India |
| Position: | Senior Software Engineer |
| Time period: | July 1996 - September 1997 |
| Description: | Project: Web Accelerator
Role: • Multithreaded sockets implementation for Proxy Server & Web Accelerator. • GIF animation modules design and complete implementation. |
EDUCATION
| University: | Duke University |
| Time period: | 2007 |
| Degree: | MBA |
INFORMATION
| Memberships: | American Marketing Association
Project Management Institute American Association for Artificial Intelligence (AAAI) Association for Computing Machinery (ACM) |
Anil is Following (6)
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The Little Feet Company
The Little Feet Company is an online fair trade business that delivers hand made fair trade gifts and accessories from vietnam. We are run as a social business that donates 30% of our profits back to local orphanages in Cental Vietnam.
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WearFair
Fair trade jewellery Etailer, based in the U.K. Founded at Oxford University February 2006, sold July 2008 to trade buyer.
Anil's Contacts (2)
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Dan Steketee
Entrepeneur with 13+ years of strategic and tactical consulting experience in the financial services, start-up and technology industries (BPM, Business Intelligence, KPI's,, Vendor Management, etc) .