Amita Paul
Founder, ObjectiveMarketer. 10+ years Product Management experience in Software Industry. Direct Marketing, Email Marketing, Ediscover domain expertise. MBA in Marketing and Strategy. MS in Computer Science.
| Headline: | Entrepreneur |
| Work status: | Employed Full-Time |
| Website: | http://objectivemarketer.com |
| Industries: | Information Technology, Internet, Media |
| Skills: | Business, Entrepreneurship, Fiction, Leadership, Management, Marketing, Public speaking, Writing |
| Location: | USA |
| Groups: | Women 2.0 |
| Interested in: | Brainstorming, Finding business partners, Finding cofounders, Finding team mates, Getting press, Helping friends, Meeting new people, Mentoring, Participating in a competition, Professional opportunities, Promoting my startups, Raising money, Recruiting for my startup |
| Tags: | business, business partnership, campaign, campaign management, channels, Computer Science, direct marketing, entrepreneur, facebook, integrated marketing, intelligence, lead generation, linkedin, mba, ms, product management, social media, social media marketing, social technology, twitter |
FULL BIO
I founded ObjectiveMarketer in January 2009.
ObjectiveMarketer is a web based application for end-end campaign management and analytics across multiple social channels like LInkedIn, Facebook and Twitter. The application has a very strong technology platform that can be extended /utilized to build some very robust solutions. I am figuring those out.
Prior to this, In my 10 years of industry experience, have worked in Product Management function for ediscovery, direct marketing, email marketing, finance domains.
Amita's Startups (1)
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ObjectiveMarketer
ObjectiveMarketer is a web based solution that helps marketers extend traditional marketing to Social Media channels like Twitter, Facebook, LinkedIn, thus helping them drive revenue and increase accountability of their Social Media Marketing.
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Amita's Contacts (1)
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Val Agostino
Internet entrepreneur and product manager. Passionate about creating user experiences.